How Can Bath and Body Labels Bust the Winter Blues?
The winter blues are a real condition caused by changes in the amount of daylight, but taking a dip in the tub and using products emblazoned with warm and cheerful bath and body labels could be just the thing to help wash away that seasonal sadness – literally.
It might sound trivial, but you’d be surprised what an effect something as small as a relaxing bath can have on a person’s mood, state of mind and overall level of tension. When they go shopping for soaps, body washes, bath oils and other products to help lift them out of the winter blues, labels have an enormous impact on consumers’ decision-making process. Blue and other cool hues are traditionally associated with peace, tranquility and calm, but at this time of year, selecting such a color palette might not be the best course of action given that many consumers already have the doldrums.
Jazz Up Your Custom Soap Stickers for Winter
So, if blue is out of the picture, what are your other options for making your custom soap stickers appealing to consumers? The Logo Company’s color emotion guide offered the following insights:
- Red is attention-grabbing, energetic, exciting and youthful – just what you need to catch consumers’ eyes and jolt them out of their wintertime funk.
- Orange is cheerful, friendly and warm – exactly what consumers are looking for to beat the winter blues.
- Yellow is associated with clarity and positivity, making it a great antidote for the negative feelings that often crop up at this time of year.
- Purple is midway between red and blue, embodying the former’s energetic spirit and the latter’s sense of calm. If you want to strike a balance between regeneration and relaxation, purple could be the color for you.
Make Your Custom Soap Labels the Best They Can Be
When you’re creating your custom soap labels, keep in mind that you’re not only selling a product but an experience. After all, the quality of your labels is a direct reflection on the quality of the soap inside the box. With this in mind, it’s critical to partner with a printer that has the technology to make your bath and body product labels pop, and Lightning Labels is ready and willing to stand up to the plate. We have been meeting our customers’ needs for more than 10 years and are ready and willing to help you create professional-quality, custom bath and body labels that will make your products stand out on the shelf.